One challenge that all PTAs share is in growing our membership each year. Here in Northshore, we have four PTAs that have shown consistent growth in each of the last six years: Canyon Park PTSA, Lockwood PTA, Skyview PTSA and Sorenson PTA! Our Council Membership Chairs asked each of these successful PTAs what has worked for them that has helped drive their ongoing membership growth. Read their responses below and be sure to check out the examples they shared too!
Canyon Park Middle School PTSA
Co-President Jane Chiodo shared a bit about Canyon Park PTSA's approach to membership at the March 18th Northshore Council General Membership Meeting noting that the secondary level is very different from elementary. One primary difference is that there are no paper flyers as there is no means to distribute them (no more 'kidmail' in secondary!). So taking advantage of all avenues for communicating information and working to get the word out about PTSA is key!
The Sorenson Early Childhood Center has ~256 students and 58 staff members. Their PTA currently has 118 members! President Amber Rosenquist shared Sorenson PTA's membership approach and some examples at the March 18th Northshore Council General Membership Meeting. Here is some of what Sorenson PTA does to promote membership:
Lockwood PTA membership co-Chairs Liz Nord and Amanda Sics noted that they work to campaign for membership throughout the year! Here is what they shared with us about their approach:
We have sent out 3 different membership forms this year:
We of course noticed things that needed to be corrected with each form (for instance on the original form, we forgot to say who to write the check out to), and fixed it on the new one.
Things we do to continue to get memberships throughout the year:
Skyview Middle School PTSA
Skyview PTSA's President, Melissa Kline, shared a great list of key approaches that they use to promote membership at the secondary level:
Many thanks to each of these PTAs for taking the time to share their
membership approach and some great tips!